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About Us

Why VIC.IX?
VIC.IX Entertainment is a tribute to Victor “Vic” Ellis, a man whose life exemplified the profound symbolism of the number 9. As a linebacker for the Alabama Crimson Tide, Vic wore the number 9 on his jersey—a number that holds deep meaning in life.
 
The number 9 represents completeness, wisdom, empathy, and a life dedicated to serving others. It signifies the strength to lead with compassion and the courage to persevere through challenges. For Vic, the number 9 wasn’t just a number; it was a reflection of who he was. On the field, it symbolized his drive to give everything for his team, his unwavering determination, and his leadership. Off the field, it captured his selflessness, kindness, and commitment to uplifting those around him.

Vic’s life was a testament to these values. He inspired everyone he encountered with his faith, humility, and quiet strength. After earning his degree in communications, he continued his legacy of service as a recruiter for the University of Alabama, guiding others to discover their potential. Even when diagnosed with a rare and aggressive cancer at the age of 27, Vic faced his battle with remarkable dignity and resilience, embodying the completeness of character represented by the number 9.

 
He passed away at 28, leaving behind a legacy that continues to inspire. VIC.IX Entertainment was created not only to honor Vic’s memory but also to uphold the values symbolized by the number he wore. It represents his love, courage, and unwavering belief in the power of lifting others up. Through this company, we carry forward his spirit and ensure that his legacy lives on as a beacon of inspiration for generations to come.
Modern Office with Cityscape
Company Overview:
VIC.IX Entertainment is an innovative media and entertainment company poised to redefine storytelling and creative empowerment. Through the integration of cutting-edge technologies such as augmented reality (AR), virtual reality (VR), blockchain, and immersive production, VIC.IX delivers transformative experiences to creators and audiences worldwide.

As a parent company, VIC.IX Entertainment oversees dynamic divisions and subsidiaries:

 
  • Core Divisions: Immersive Narratives & Media, VIC.IX Records, VIC.IX Publishing, and VIC.IX Entertainment Agency (VEA).
  • Flagship Subsidiaries: Breaking Boundaries, Untold Vintage, Zen Vapors: A Glimpse Into Our Journey, Collab Nation, BB Talent, and VIC.IX Loft.
Mission Statement:
To empower creators and captivate audiences by delivering transformative, immersive, and interactive media experiences that bridge traditional storytelling with next-generation technology.
Vision Statement

To become the global leader in immersive entertainment, setting new industry standards for innovation, inclusivity, and engagement while inspiring creators and audiences to connect through groundbreaking storytelling and advanced technology.

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VIC.IX 9 Core Values

1. Creativity & Innovation

We embrace bold, original ideas and leverage cutting-edge technologies such as AR, VR, and immersive media to redefine storytelling, pushing the boundaries of what is possible in entertainment.

2. Diversity and Inclusion

We celebrate and amplify diverse voices and perspectives, ensuring all creators and audiences feel represented and valued in our content and initiatives.

3. Creator Empowerment

VIC.IX is dedicated to equipping creators with the tools, platforms, and resources they need to bring their visions to life. We foster an environment of growth, creativity, and success for artists of all backgrounds.

4. Collaboration & Community

Collaboration is at the heart of our mission. Through initiatives like Collab Nation, we build meaningful, cross-cultural, and interdisciplinary partnerships that unite creators and audiences globally, fostering a vibrant and supportive creative ecosystem.

5. Integrity & Authenticity

We uphold ethical practices and stay true to the unique visions of creators, producing genuine, impactful stories that resonate deeply with audiences while maintaining artistic excellence.

6. Resilience & Growth

We prioritize stories and initiatives that showcase strength, perseverance, and personal development, inspiring creators and audiences to overcome challenges and thrive in an ever-changing world.

7. Positive Global Impact

VIC.IX uses its platform to inspire empathy, understanding, and societal change, leveraging immersive storytelling to spark meaningful global conversations and drive progress.

8. Sustainability & Responsibility

We are committed to promoting environmentally and socially responsible practices across all aspects of our work, ensuring that our contributions positively impact the world.

9. Memorable Experiences

We create compelling, innovative, and transformative experiences that leave a lasting impression on audiences, enriching their lives and elevating their senses.

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